The Ecommerce Email Marketing Agency Partner for Growth

Ecommerce brands trust InboxArmy with their email marketing and lifecycle marketing programs for good reason: Sustained success. We’ve been building, managing, strategizing, and optimizing ecommerce email marketing programs for more than 16 years. See how we can increase your revenue, boost retention, and drive customer lifetime value for you.

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$180M

Email Attributed Revenue

40+

Certified ESP Experts

100%

Unbiased and Platform-Agnostic

Brands That Have Trusted Us With Their Email Marketing

Hilton
Jockey
Sherwin Williams
All Service Moving
Atlanticus
Universal
Purple
Zappos
Expedia
P&G
Spotify
Airbnb
Venus Group
BOIE USA
Gnomon School of Visual Effects
Kinship
eBay
Digicel
Enso
ASPPH
The Zebra
EWTN Global Catholic Network
NCSA College Recruiting
Sit'n Sleep
Kimball Midwest
Evoca
Capcom
Sedano's
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"We've grown our newsletter from a few thousand subscribers to over 130K since we've been working with them."

I looked at a few agencies online who offered similar services. Once I spoke to Chris and his team, I was sure that they were the right fit for Boie. They help design and implement weekly emails that go out to our customers and subscribers. The types of emails include transactional notifications, discounts and sales, brand initiatives, and more. Weekly calls help set up strategy and the team is extremely familiar with our 3rd party email provider (Klaviyo). Their ability to scale with us, as we scaled our subscriber list. They knew exactly what we needed for our current size and goals.

Manuel De La Cruz

CEO

The Ecommerce Email Marketing Agency Built for Scale

InboxArmy offers you a full-service ecommerce email marketing team to deliver to you:

Email Strategy & Lifecycle Planning

Email Strategy & Lifecycle Planning

We map out your ideal customer journey, including retention, repurchase triggers, and loyalty loops. Your lifecycle program will be built with clear revenue expectations for every phase of your marketing lifecycle.

Email Campaign Management

Email Campaign Management

We provide end-to-end campaign management for your brand, including planning monthly calendars, content planning, copy, design, production, optimization, and reporting. We ensure every campaign aligns with brand direction and promotional opportunities.

Automation & Flows Setup

Automation & Flows Setup

We plan and optimize the entire ecommerce flow of emails, including welcome, abandoned cart, browse, browse abandon, thank you, post purchase, winback, VIP, loyalty, and anything else your email program needs.

Email Design & Coding

Email Design & Coding

This is where beauty meets science meets function. We design brand-specific, custom-coded ecommerce email templates that are optimized in best practices for mobile, accessibility, and deliverability.

Segmentation & Personalization

Segmentation & Personalization

We build advanced segmentation systems based on customer engagement, buying behaviors, lifecycle stages, and predictive metrics. We also personalize campaigns and their timing, so every customer sees the content tailored just for them.

Deliverability Management

Deliverability Management

Your revenue won’t depend on guesswork anymore. We monitor domain reputation and list health to keep you in the inbox, not the spam folder. Our experts identify issues early on and provide timely fixes to maintain stable deliverability.

ESP Vendor Evaluation and Migration

ESP Vendor Evaluation and Migration

We are platform-agnostic and can provide unbiased recommendations for evaluating new ESPs that fit your program needs and budget. And should you decide to make a change, we can help you with the migration, too.

Reporting & Revenue Attribution

Reporting & Revenue Attribution

We create custom dashboards that show exactly what email and SMS contribute to your overall revenue. Our thorough tracking and reporting will help the decision makers act on them immediately.

SMS, Push, and In-App Marketing

SMS, Push, and In-App Marketing

We handle creative and production for all of the “inboxes.” Let Inboxarmy create a custom strategy for your business and audience.

Expertise on 40+ platforms to help you increase customer lifetime value and revenue.

omnisend Klaviyo hubsport mail-chimp customer-io ip braze bravo dot-digital active-campaign

Ecommerce Email Marketing Results We've Delivered for Growing Brands

InboxArmy has helped transform numerous ecommerce brands by turning their email programs into scalable retention systems that consistently drive revenue and growth. Here are some examples of our work.

$0 → $700K+ in 6 Months

We built their entire lifecycle from scratch and turned email into a predictable revenue engine.

$700K+

Revenue in 6 months

$641,826

From automations

88%

Open rate on the new welcome series

$52,930

From a single Labor Day campaign

Full lifecycle rebuild + structured, scalable retention system

1,100% Revenue Growth in 9 Months

Their email setup was scattered and underperforming. We rebuilt their automations, campaigns, and platform.

1,100%

Email revenue increase in 9 months

86%

More revenue in month 1 vs previous 15 months

72%

Revenue from automations

61%

Holiday revenue from automations

4Market lifecycle rebuild + migration to Klaviyo

2x Email Revenue With a Lifecycle Upgrade

We redesigned templates, rebuilt their lifecycle, and streamlined campaign operations.

2xIncrease in email revenue

Higher reach through improved segmentation

Stronger automations (welcome, cart, replenishment)

Faster and more dependable campaign turnaround

Consistent, upgraded brand templates

335% Revenue Growth in 3 Months

They needed segmentation fixes and lifecycle structure. We rebuilt key flows and activated high-impact campaigns.

50%

Revenue lift after rebuild

335%

YoY growth in 3 months

More cart-abandonment revenue in 2 months than previous 14 months

Stronger engagement across all core campaigns

Complete lifecycle rebuild for scalable growth

770% Holiday Revenue Growth

We created their entire Q4 email engine and delivered their strongest holiday performance ever.

770%

Holiday revenue growth

650%

YoY sales increase in 2019

120%

YoY holiday growth (2019 → 2020)

500%

List growth (2K → 100K+)

Manuel De La Cruz

CEO

Andrew Bowman

E-Commerce B2C Director

Jacob Connell

Director of Marketing

Ciera Bullock

Email & Automation Manager

Eric Choi

Head of Marketing

Riley Haemer

Global Director, Digital Consumer Engagement

Devanshi Patel

Strategic Marketing Director

Brian Bradford

Executive Director

Kerry O'Brien

Marketing Specialist

Kit Kohler

Director of Sales

John Powers

President

Lisa Brown Shosteck

Director

Larrin

CMO

Tristen Richardson

Sales and Marketing Manager

Andrew Miller

Director of Marketing

Phil Iannuzzi

Co-Founder

Malin Wittig

Global Communication Manager, Profoto

Jack Hanney

CEO

Francisco De Alba

CEO

Grant Devine

Marketing Manager

“We’ve grown our newsletter from a few thousand subscribers to over 130K since we’ve been working with them.”

I looked at a few agencies online who offered similar services. Once I spoke to Chris and his team, I was sure that they were the right fit for Bole. They help design and implement weekly emails that go out to our customers and subscribers. The types of emails include transactional notifications, discounts and sales, brand initiatives, and more. Weekly calls help set up strategy and the team is extremely familiar with our 3rd party email provider Klaviyo. Their ability to scale with us, as we scaled our subscriber list, was the key factor we needed for our current size and goals.

“Immediate increase in revenues, our return customer conversion rate increased by roughly 50%, and our open to click rates all increased. Our resources were not wasted hiring InboxArmy.”

I searched through a number of forums and word of mouth on the web, and their name consistently came up. I did not find any negative reviews. They have been in business longer than any email marketing company that I can remember talking with.

Scope of work included: Rebuilding a full email system for a mid-sized website. This includes all of the standard flows recommended, email acquisition, promotional campaigns, weekly newsletters, and any marketing ideas our team could come up with.

“Very pleased with my time spent with Inbox Army. They helped take our email marketing department from nothing to over 700k in revenue. Would recommend to anyone looking for help with their email marketing.”

I looked at a few agencies online who offered similar services. Once I spoke to Chris and his team, I was sure that they were the right fit for Bole. They help design and implement weekly emails that go out to our customers and subscribers. The types of emails include transactional notifications, discounts and sales, brand initiatives, and more. Weekly calls help set up strategy and the team is extremely familiar with our 3rd party email provider Klaviyo. Their ability to scale with us, as we scaled our subscriber list, was the key factor we needed for our current size and goals.

“We needed to move quickly as our in-house developer was leaving. We were in need of an email developer to code our email templates and promotional campaigns using HTML and CSS for better rendering and more control over the content in emails.”

The engagement met the needs and requirements of the internal team, leading to an ongoing partnership. InboxArmy, LLC provides regular feedback and communicates effectively . They are proactive, trustworthy, and professional. We typically design the emails using a software like Figma and then pass those designs to our IA team to code them. There is sometimes a little bit of feedback involved, but they code the emails exactly to spec as they receive them. They also test their code to ensure it displays correctly on all devices and with each email client. Inbox Army has been wonderful to work with. They have quick turnaround times. The goal was to have coded emails to send to our subscribers and with the pace we are working at, that turnaround time is critical.

“We were down a headcount for email marketing and needed an agency who could slot in quickly to ensure the efficient design, development, and execution of a large number of emails. Revenue generated from email marketing matched previous year's numbers, even in a challenged environment with 2020.”

We interviewed a number of agencies and selected InboxArmy because of their customer focused culture, their streamlined and efficient processes, and the willingness of everyone on their team all the way up to CEO to get on a call to discuss our goals and plans. We hired Inbox Army to assist with weekly development and sends of our promotional emails through Salesforce Marketing Cloud as well as strategic planning and onboarding of Klaviyo.Inbox Army basically was able to come in and take over the email marketing function of our department without skipping a beat. Their expertise and in-depth knowledge of SFMC as well as Klaviyo made it incredibly easy to entrust our emails to them.

“We heard about InboxArmy through a third party vendor and chose to work with them for the resources they were able to provide, their proven expertise in using Salesforce Marketing Cloud and their excellent customer service.”

Beam Suntory is a world leader in premium spirits. We were looking for a partner to help with our email campaign management, specifically to create, test and deploy email messages that were mobile responsive, on brand and localized to meet regional standards. Our main goal was to increase our communication frequency with higher quality emails and analyze the results of each send.

They helped us to create, test and deploy emails to consumers using different templates that we have created. They also helped to analyze the responsiveness and styling of the templates to ensure they were the highest quality. IA also provides A/B testing where needed and analytics for each send.

“We found InboxArmy via Google Search, followed up with a phone conversation with the founders and team. Their years of experience in the field along with the team setup is why we selected to work with them”

We are a global textile manufacturer and distributor, serving a range of B2B markets from industrial laundries, hotels, healthcare facilities and more. As the Go-to-Market Director, I lead the marketing and go-to-market strategy and execution planning.

We have been working with the IA team and very happy with the results.We were assigned a team manager, who led a team executing various aspects of the scope. They assist in structuring emails to generate optimized email performance and ROI. They have partnered with us to increase the success of our email marketing efforts; from list clean-up, segmentation, planning and more. So far, our email open and click-to-open rates have more than doubled.

“My team searched for reputable vendors and selected InboxArmy after a rigorous interview process with over a dozen companies.”

We were looking for a company to manage our email list, help develop campaigns, and fix our issues with spam filters and undeliverable emails. The goal of the collaboration is to increase open rates and engagement.

“Our goal was to have the email designed in such a way that it not only represents the company, but also makes people want to work with us”

We are a full-service insurance and Risk Management firm that works with 30 different insurance providers.I am an insurance associate and marketing specialist at Blue Lion Insurance Advisors, LLC. We found them via Google.

After an initial phone call with the team, we sent over images and text we had, provided them with our vision for the email and approved them to design the initial comps. We had out project manager, his design team (all from InboxArmy) then myself and my supervisor. It was terrific! They were very responsive and accommodating to our requests. The quality of their work and customer service is impressive.

“Their communication is impressive and they keep us on track”

All Service Moving is the largest independently owned moving and storage company in the Northwest. ASM conducts moves locally, nationally, and internationally. Kit is the Director of Sales. ASM hired InboxArmy to manage multiple email campaigns.

Goal was to communicate with customers. Researched similar companies and decided on IA. We wanted their help with consultation and execution. Now we have very little unsubscribes and plenty of views.

The most impressive thing about this company is their communication and it helps us keeping on track with our campaigns.

“My email list has grown by 50%. Also, depending on what we do with the emails, we usually see a spike in sales. For example, we sent an email a week ago, and sales went up by 250%. Their impact is definitely noticeable.”

I found them through a simple Google search. I was looking for a partner that had expert insight into email marketing. They seemed to fit the bill, so I reached out to them and we had a couple of conversations.I wanted to grow my email list and the way that customers interacted with us via email. My email marketing strategy was disorganized, I sent emails once in a while, but it required a lot of effort. I wanted a partner that could help me out with that so CX was more consistent.They’re well-organized and are experts on what they do. Inbox Army, LLC has clearly been doing this for a long time and is very efficient and effective. In comparison, other companies I’ve looked at provide many different services but aren’t nearly as skilled. They work well together and are very organized.

“Over several years, they’ve worked to make our templates sleek and responsive. Their ability to take on urgent tasks and work collaboratively is noteworthy, as is there originality.They’ve improved many templates beyond simply implementing requirements.”

Our base and membership are comprised of professionals in the email industry, so we wanted our email communications to reflect the utmost professionalism. This required us to find a partner with top-notch design skills and high deliverability standards.We selected InboxArmy after reviewing several companies in the space and sorting through solid recommendations and work history.They ensure all of our email communication needs are met: bi-weekly e-newsletters, weekly event emails, quarterly sponsored-emails, and special alert emails. We used to get emails regarding broken links and template designs, differing fonts, and issues with mobile-responsiveness. Those complaints have ceased thanks to InboxArmy.

“Their work has helped to streamline internal email marketing processes and has also contributed to a 140% increase in revenue.”

InboxArmy does what they say they’re going to do, and they offer a premium service at a fair price. They are a team of quick learners who communicate well and are highly engaged in the project. Their senior leadership’s involvement in the process is also noteworthy.

They assist us with email marketing efforts, carrying out the deployment of a quarter of a million emails. They also design the emails, develop creative calls to action (CTA), and manage lead generation.

“We had interviewed several options for our one-off campaigns, and found InboxArmy to be the most knowledgeable with what our intentions were and for the most fair price.”

Initially we had hired InboxArmy to create a few one-off campaigns. We then switched to using InboxArmy in handling our email marketing needs. Once the campaigns were complete it was an easy choice to move all of our email marketing needs to them. We have had great progress with our welcome, re-engagement, and cart abandonment campaigns. We have received enough data from these in order to proceed with further development and changes to the campaigns.Internal stakeholders are pleased with the effectiveness of the campaigns. InboxArmy, LLC leverages a structured workflow to maintain consistent delivery. Customers can expect a knowledgable and professional team.

“They were also extremely affordable.The refreshed campaigns that the InboxArmy team created led to an increase in sales for the company”

Sit 'n Sleep is the largest specialty mattress retailer in Southern California. I am Director of Marketing and oversee our strategy across all channels. I found Inbox army after during after researching online. They were the best solution available.

We engaged Inboxarmy to optimize and refresh our email automation. We engaged Inboxarmy to build out the following campaigns: Welcome Series Browse Abandonment Shopping Cart Abandonment, Post Purchase.

I was most impressed with the quality of work and how quick they were able to turnaround the project.

“They introduce us to things we never knew about email marketing and split-test different designs to ensure they generate the highest revenue for each campaign.”

When it comes to email marketing there is no better option out there than InboxArmy. We had no idea where to start when it came to setting up successful email campaigns and they made everything super easy from the start. From the beautiful, fully-customized template designs to detailed list segmentation, Chris Donald and the all-star team at InboxArmy creates and launches successful campaigns every time. Whenever we have questions about anything Chris is there with an answer and a detailed explanation. The team at InboxArmy is full of industry leading experts and I will continue to recommend them to anyone who is in the e-commerce industry

“The measurable outcomes from the project have been above expectations when it comes to increasing open rates, click-through rates as well as revenue directly attributed to emails. Our unsubscription rates have gone down”

What I found most impressive, as well as unique, with Inbox Army, is that they were so driven, knowledgeable and curious, and dedicated to our success.The project manager and strategic account director were highly responsive and kept pushing us to improve. The creative director poured his heart into delivering a premium, modern look and better usability for our emails. The entire team was equally outstanding.

I highly recommend this email marketing agency for their exceptional ability to elevate our email marketing strategies, design, and metrics, while maintaining professionalism in meetings and consistently delivering outstanding results.

“I have now worked with Inbox Army for seven (7) years and was more than willing to share my experience. We’ll continue working with Inbox Army, and I’m more than willing to recommend them to any business owner looking for an excellent ROI.”

I’m inundated with other email providers, affiliate marketers and online marketing companies through LinkedIn, yet for 7 years I continue to work with Inbox Army and their attentive, responsive staff. Inbox Army achieves the results we’re looking for @ Patriot Gold Group and their analytics, feedback and success rate getting into the inboxes of prospects, clients, and leads is unparallelled.

“Inbox Army has been leading our email marketing efforts for 3 amazing years. They always delivered on schedule, and the campaigns they created were spot-on for all our needs. Even when I was sometimes MIA or changed directions at the last minute. Their patience and support really stood out.”

When we decided to suspend all marketing efforts, Inbox Army was graceful and understanding. They made sure everything was wrapped up smoothly, including handling any outstanding credits on our account.

If you need an email marketing team that’s both knowledgeable and easy to work with, I highly recommend Harry and the entire Inbox Army team. Their professionalism, knowledge, and flexibility truly made a difference for us. Thank you!

“Thanks to InboxArmy, LLC's efforts, we saw the email open rates go from <5% to 20-40%, and the domain health and IP reputation improved from bad to high. InboxArmy, LLC was responsive, timely, and knowledgeable. The team provided a plethora of expertise and solid knowledge transfer”

We chose InboxArmy because we needed a thorough deliverability audit, help fixing our domain health, and a strategic warm-up plan to re-launch our email journeys effectively. InboxArmy delivered exactly that with professionalism and expertise. Their pricing fit perfectly within our budget, offering great value for the cost.

The variety of tools and expertise that they can provide was very broad and deep. You could tell that they all are experts in the email industry and knew exactly how to proceed with what we needed to do to get our campaign back on track.

No matter what you sell online, our expert team has seen it and sent emails for it

We’ll leverage about more than 100 years of combined ecommerce email marketing expertise to build you a program that generates short-term revenue and long-term loyalty and success.

Fashion & Apparel Furniture Toys/Hobbies Food & Beverages Home and lifestyle Cosmetics Auto & Parts Pet Products Beauty & Personal Care Sports and Fitness Jewelry Wellness Banking Insurance Ecommerce Retail Financial Services Healthcare Video Gaming Pet Products B2B Digital Agency Political Campaigns Telecommunications Email Marketing Agencies Grocery Stores Travel Real Estates SaaS Technology Publishers and News Advertising Education Consumer Goods Government & NGO Transportation Manufacturing Consumer Apps and Marketplaces

What makes InboxArmy the right email marketing agency for ecommerce brands?

Christina Huynh

Christina Huynh

Senior Product Manager

Kinship

“InboxArmy came recommended through our head of growth marketing- deciding factors included budget, experience in the space, and immediate availability.”

It’s rare to see an external vendor so invested in our success. And yet, that’s exactly what we have experienced with InboxArmy. Each member of the IA team is always hyper-focused on the success of our campaigns. Right from Day 1, these guys have worked hard to set up streamlined workflows, design and code world-class emails, and even coordinate with our developers to set up the proper data architecture to trigger emails. If that’s not all, they consistently go above and beyond the regular scope of work to address problems and optimize every campaign. We hardly ever feel the pain of any issues because these guys are there to proactively resolve them as early as possible. Amazingly, nothing ever seems to faze them. At one point, we switched ESPs quite suddenly, but the IA team took it in in stride and none of our campaigns were affected. Very impressive indeed!

Design and Development Work

How Our Ecommerce Email Marketing Agency Builds Successful Lifecycle Marketing Programs

We start strong and consistently deliver value for ecommerce brands who want expertise and clarity at every step. These onboarding steps and value-delivering steps include:

1

Initial Audit and Technical Review

We’ll get to know your program inside and out, including your technical guardrails, setups, flows, campaigns, deliverability and more.

2

Your 90-day Strategic Roadmap (Rolling)

We’ll set the plan for your program for your first 90 days, including automations, foundational fixes, campaigns, and more.

3

Your 90-day Campaign Calendar (Rolling)

We’ll map your campaign cadence, write briefs, and get rolling on your campaigns.

4

Execute on Creative, Production and Deployment

This is where the rubber meets the road. We don’t just plan; We execute.

5

Regular Reporting and Optimization

We’ll track performance, make adjustments, optimize campaigns and future plans.

“Revenue per email sent up more than 15%, Bulk email sends up from 1 per week to 3-4 per week, Trigger/automated campaigns from 2 to over 13, producing over 20% of program revenue”

We found them through an online search and selected them because of high ratings, good value for cost and no unneeded extras. InboxArmy is responsible for managing the segmentation, creative coding, scheduling, and execution of all bulk, targeted, and automated email campaigns for GoodwillFinds. Additionally, they help manage our instance of Salesforce Marketing Cloud. Campaigns and workstreams were always delivered on time and they have been very responsive with emergent requests that arise due to changes in business conditions.

They seem to be working around the clock. It's amazing how much they get done while I'm sleeping!

Jim Davis

Jim Davis

CRO

GoodwillFinds

Interested In Collaborating?

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    Yes

    (InboxArmy doesn't work or provide email list buying or rental service.)

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    mjff

    “We looked at 16 different agencies, interviewed 8 of them and selected InboxArmy as number 1 pick.”

    We hired InboxArmy to redesign Salesforce Marketing Cloud emails. The goal was to create a new master template that matched branding using industry best practices. After we signed the SOW, we had a couple discovery calls, submitted our brief and branding document. Once we were on the same page, InboxArmy did design in batches, we had 3 rounds of reviews and once all was finalized IA coded and implemented the templates for us in MC.

    During discovery calls, members of IA were present (covering design and coding). After that we always communicated with our representative, Charlie. Being able to understand branding and our needs, design capabilities, coding pace, responsiveness and always willing to go step beyond for this project.

    Felt like IA and we were on the same team.

    Barbara Puszkiewicz-Cimino
    Associate Director