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Cyber Monday email subject lines compete for attention on the busiest online shopping day of the year. Cyber Monday 2025 reached a record $14.25 billion in US online spending, up 7.1 percent, as part of a $44.2 billion Cyber Week. Cyber Monday 2026 falls on November 30, so brands that plan their sequences now have […]

Why Cyber Monday Emails Matter Cyber Monday email marketing helps brands convert high-intent shoppers and build loyal, long-term customer relationships with targeted, personalized messages. High-Intent Shoppers Cyber Monday emails reach buyers at the moment they are ready to purchase. Thanksgiving Day, Black Friday, Small Business Saturday, and Cyber Monday form the peak shopping period, and […]

Why Black Friday Email Marketing Matters Black Friday email marketing matters because email reaches subscribers who have already chosen to hear from your brand, right when they are ready to buy. Shoppers spend heavily online: In 2025, Cyber Week brought in $44.2 billion in U.S. online sales, and Black Friday alone reached a record $11.8 […]

Have you prepared your Black Friday campaign, planned special offers for subscribers, and crafted the perfect Black Friday emails? Before Black Friday week, there’s one thing you shouldn’t forget: compelling Black Friday subject lines that boost open rates, customer engagement, and sales, especially when you test them with an email subject line analyzer. These subject […]

For businesses of all shapes and sizes, Thanksgiving (turkey day) is one of the busiest and most lucrative times of the year–all thanks to Black Friday and Cyber Monday of course. That said, the holiday itself can be a time to engage your subscribers and customers outside of the regular holiday frenzy and really deliver […]

Labor Day is a popular sales holiday here in the states, and therefore a time to ramp up your marketing efforts. You need to create a solid email marketing strategy to maximize your revenue over the long weekend. To help you do this, I’ve put together this comprehensive guide which gives you: A brief explanation […]

September is jam-packed with holidays and opportunities to send unique email marketing campaigns. From holidays like Labor Day and National Coffee Day to the beginning of football season here in the US, there really is something for everyone. So, if you’re not sending out newsletters in September, you’re guaranteed to miss out on sales. We’ve […]

The best email marketing podcasts actively publishing in 2026 include The Email Marketing Show, iPost: Email Never Sleeps, That InboxArmy Podcast, Email’s Not Dead, Easy Email Marketing with Yael Keon, Everything Email with Ken Countess, and Inboxing with Hillel Berg. They cover email strategy, deliverability, copywriting, and automation across all skill levels. Finding a great […]