Co-Founder and Advisor
Chris sent his first email campaign in 1995. He’s worked directly with Fortune 500 companies, retail giants, nonprofits, SMBs and government agencies in all facets of their email marketing and marketing automation programs. He’s also a BIG baseball fan, loves a good steak, and is mildly obsessed with zombie movies.
Email marketing is one of the best-known channels in the marketing domain. Its popularity can be ascribed to its convenience & reach. With email marketing, a single message can reach millions of people in a matter of minutes.
An email countdown timer might seem gimmicky at first, but there is more to it than meets the eye. When you think about it, aren’t we all always counting down to something?
At a time when social media & other messaging platforms are witnessing unprecedented popularity, you’re likely to wonder if email marketing can still be a valuable tool for your business and what are the benefits of email marketing. The answer is a resounding yes!
Email Design is indispensable to any successful Email Marketing campaign. A well-designed email attracts more subscribers and helps build brand loyalty, boost open and click-through rates, and ultimately drive sales for your business.
Most businesses and marketers overlook Upsell Emails and miss out on the revenue-boosting opportunity they provide. That’s because they don’t understand the art of the upsell email, & don’t even know where to begin with their Upsell Emails.
Drip campaigns can be used strategically to put your client acquisition on autopilot. With a good real estate drip campaign strategy, you can attract new cold prospects, nurture them into warm prospects, and convert them into clients (or at least make the work of closing business much easier for you/your sales team).
Many marketers have heard that email marketing personalization increases email-driven revenue, but they don’t have a proper understanding of how or why.
TLDR: When it comes to email marketing, it’s not just ESPs (email service providers) that get the job done—there are a ton of great email marketing tools out there that can help you with everything from building your list to crafting the perfect email to analysing your results.